Properties in Luton are set to get a massive boost in digital connectivity as CityFibre, the UK’s largest independent full fibre platform, gets ready to roll into town next month. This is fantastic news for Luton’s property market – ultra-high-speed internet is a top priority for buyers. Keen to know more? …
What’s Going To Happen?
Just when you think your internet is fast enough, you realise it isn’t. Demand for faster, and more reliable connectivity in the home and workplace is huge. Tech companies know this, and work constantly to create and deliver enhanced services to bandwidth-hungry customers.
Full fibre is the next generation of digital network infrastructure, and currently only around 28% of UK homes have access to it – countrywide rollouts can’t happen overnight. The UK might seem like a compact landmass compared to some other countries, but we’ve done a great job of squeezing 67 million people, 29 million homes, and 5.5 million businesses onto our islands.
Towns and cities across the UK are jostling to be next in line to benefit from full fibre. And the great news is this:
CityFibre has selected Luton for the next phase of their network expansion plans
A £45 million investment will make full fibre available to every home and business in town. And work starts in April.
Why It’s Great For The Luton Property Market
Fibre investors go where the money is first. The fact they’ve selected Luton next tells us a whole lot about how they view our town and the potential it has.
Luton is a desirable place to live and work, not least because of our location at the centre of nationwide travel networks, and our proximity to London. People want and need to live and work here. We’ve always known that, but it’s nice to see others recognising it too. CityFibre knows that demand for its services here will be high.
Confirmed access to full fibre services throughout the town sets Luton apart from other locations where technology investment is lagging behind. For savvy out-of-town buyers and businesses looking for a place to put down roots close to the capital, Luton just got a whole lot more interesting.
And for those already here – businesses, homeowners, and investors alike – full fibre access is a noteworthy selling point for your property. Not to mention a happy upgrade if you’re planning to stay put.
Sit tight and watch your property price increase – via an internet connection that is so fast you’ll need a seatbelt to use it. Safety first, people.
Why It’s Great For Individuals
If you’re already on high-speed broadband you’re probably wondering what all the fuss is about. You’re already streaming your favourite shows quite happily, right?
And we agree with you.
For now.
While it would be a bit creepy to say that the internet has taken over life, it’s absolutely true that for most people, it’s an integral part of it.
We had a power cut the other day and felt like we were back in the Blitz. Or the 1970s. Candles and board games only cut it for so long – they are more likely to damage your social network than keep it alive. No sweet-smelling wax sensation or retro gaming experience can compete with multicoloured LED lights and fingertip access to streaming services.
Connectivity has become embedded in our lives.
As technology continues to improve, and the quality of images and data-eating gaming experiences evolve further, the bandwidth coming into your home is going to come under increasing pressure.
Anyone whose set-up struggled with the perfect storm of demands of Zoom calls for work, online home school, and 24/7 sanity-streaming during lockdown, has had a glimpse of what awaits households and businesses that fail to futureproof their network connections.
CityFibre’s investment in Luton will help us all to stay ahead of that curve and avoid the pain of glitchy connections, and fuzzy TV images that resurrect nightmares of having to tweak the TV aerial to get a better signal. (Yes, back in the day this struggle was painfully real.)
The need for full fibre is as inevitable as ... the global shift to 5G.
And Iron Man (not Thanos, he just thought he was).
Why It’s Great For Businesses
Businesses succeed, in part, when they are able to work efficiently and demonstrate that they are forward-thinking. A company that doesn’t look to the future, might not have one …
Smart organisations actively seek out the best technologies. And premises in Luton will soon be in a prime position to deliver this to them.
And let’s not forget the shift to homeworking. The landscape of the workplace has changed beyond recognition since the pandemic began. Businesses have embraced the benefits of homeworking. In truth, they simply like that it saves them money – anything that makes employee productivity grow while overheads shrink is going to be a hit.
But it’s only of value to businesses if it works.
As organisations navigate their way towards more flexible-working, full fibre is going to be high on their wish list. Luton will be able to raise this flag within the next few months, drawing in investors and further strengthening the town’s economy.
More businesses =
More demand for commercial and residential property =
Stability and growth in the property market
In Summary …
Luton’s full fibre rollout is not just a catchy headline – it’s a change that will have direct and positive impact on the desirability of Luton property across the board.
At Penrose, we’re excited to see how we can help our customers derive the maximum benefit from this new full fibre rollout. And we will be making good use of it ourselves to deliver an even more efficient service to you all.
It’s a brave new world. Again. If you’d like to test our efficiency,
get in touch today and we’ll put our own extensive network to use and give your property dreams that extra boost.
Photo by Ian Miles - Flashpoint Pictures / Alamy Stock Photo